

Hotel Description
So I stumbled onto this place completely by accident – well, sort of. I was wandering around Santa Maria Novella (you know, that gorgeous basilica everyone photographs) and literally walked past 25hours Hotel Florence on Piazza San Paolino without even realizing it was there. That’s actually what I love about it – it sits on this charming little square that feels like a local secret, even though you’re maybe three minutes from the main train station.
The thing is, most Florence hotels either stick you in some converted palazzo that’s beautiful but feels like a museum, or they dump you in modern boxes near the Arno. This place does something different. It’s got this playful, almost quirky vibe that somehow works perfectly with the historic neighborhood. I mean, the lobby has these unexpected design touches – sort of contemporary art mixed with Florentine elements – that make you smile instead of feeling intimidated. The staff actually seems to enjoy working there, which honestly makes such a difference when you’re dealing with travel fatigue and trying to figure out where to get decent coffee at 7 AM (there’s a great spot on Via del Sole, by the way, just around the corner).
What really won me over was how they’ve thought about the practical stuff without making a big deal about it. The rooms are smart – not huge, because this is Florence and space is precious – but everything has its place. The beds are properly comfortable (I’m picky about mattresses), and the bathrooms actually have decent water pressure, which you cannot take for granted in Italian city centers. You’ll hear some street noise because, well, you’re in the heart of Florence, but it’s the good kind – people chatting, maybe some late-night laughter from the piazza below. It felt alive, not disruptive.
The location is honestly perfect if you want to feel like you’re staying in a real neighborhood instead of tourist central. Via del Sole connects you straight to the Duomo area, but you can also duck into local wine bars and grab groceries at the little market on Via Sant’Antonino. I loved being able to walk to Santa Maria Novella station in minutes – so convenient for day trips to Siena or if you’re continuing on to Rome – but also being far enough from the crowds that you can actually breathe. Plus, you’re walking distance from the Oltrarno district, which has the best artisan workshops and fewer tour groups.
Look, Florence can be overwhelming, especially if you’re staying somewhere that feels either too touristy or too sterile. This place strikes that sweet spot where you feel like you’ve found something special without paying boutique hotel prices. The whole experience just flows naturally – from check-in to wandering out for aperitivo to collapsing after a day of museum hopping. It’s the kind of place that makes you want to extend your stay, maybe skip that day trip to Pisa, and just soak up the neighborhood instead.
Rooms
- Large Double or Twin Room with 1 extra-large double bed and 2 single beds for 2 adults, 1 child
- Medium Room with 1 extra-large double bed for 2 adults
- Medium Plus Room with 1 extra-large double bed and 2 single beds for 2 adults, 1 child
- Medium Inferno Room with 1 extra-large double bed for 2 adults
- Medium Inferno Room with Balcony with 1 extra-large double bed for 2 adults
- Extra Large Room with 1 extra-large double bed for 2 adults, 1 child


Reviews
Daniel from Ireland (10/10)
The facilities were fantastic. The location was exceptional. The room was comfortable and spacious. Did not have one complaint.
S from Netherlands (8/10)
The gatden and terrace in front were eccellent escapes in bussy Florence.
Richard from United Kingdom (9/10)
Very unusual and great
Kevin from Ireland (10/10)
everything
Michele from Canada (10/10)
This hotel took vibe and funk to a new level. The service was wonderful. We had a bit of trouble finding the underground parking garage and the front desk staff stayed on the phone the entire time to direct us.
The room was super cool. Loved all the attention to detail. We stayed in the heaven room and we just loved it
In a world of boring hotels, this hotel breaks the mold! Breakfast was also amazing!!!!had everything you could ever want.Naif from Saudi Arabia (10/10)
The decoration and the way they build it was amazing. The staff at reception were very helpful and cheerful.
Majed from Saudi Arabia (10/10)
The amazing atmosphere and awesome, unique, extraordinary concept and identity which you can’t see elsewhere.
Ahmad from Kuwait (8/10)
Breakfast was not as expected & very simple and not much veraity
location was good close to everywhereKaia from Australia (10/10)
The hell themed rooms were amazing. The feel and the detail were next level. The reception staff were lovely and the whole building was gorgeous. And it was so well located. Close to the train station and all the attractions but out of the really touristy areas.
Stale from Norway (10/10)
Green areas, restaurant, top service
SURROUNDINGS
What’s nearby:
- Ognissanti: 300 m
- Palazzo Lenzi: 300 m
- Palazzo Liberty: 200 m
- Rucellai Palace: 250 m
- Cappella Rucellai: 100 m
- Loggia di San Paolo: 150 m
- Oratorio dei Barelloni: 150 m
- Cappellone degli Spagnoli: 100 m
- Arciconfraternita di S. Francesco: 50 m
- Chiesa dello Pedale di San Giovanni di Dio: 200 m
Restaurants & cafes:
- Restaurant La Boite: 30 m
- Restaurant Centopoveri: 50 m
- Restaurant Gelateria Pasco: 150 m
Top attractions:
- Pitti Palace: 1.1 km
- Ponte Vecchio: 800 m
- Strozzi Palace: 350 m
- Uffizi Gallery: 950 m
- Palazzo Vecchio: 800 m
- Accademia Gallery: 1.2 km
- Piazza della Signoria: 950 m
- Piazzale Michelangelo: 2.3 km
- Salvatore Ferragamo Museum: 500 m
- Piazza del Duomo di Firenze: 750 m
Natural beauty:
- Forest Monte Morello: 14 km
Public transport:
- Train Firenze Porta al Prato: 1.1 km
- Train Santa Maria Novella Train Station: 600 m
Closest airports:
- Florence Airport: 5 km
- Pisa International Airport: 80 km
- Bologna Guglielmo Marconi Airport: 99 km
Facilities
Bedroom:
- Linen
- Wardrobe or closet
General:
- Pet bowls
- Pet basket
- Designated smoking area
- Air conditioning
- Non-smoking throughout
- Allergy-free room
- Wake-up service
- Heating
- Car hire
- Lift
- Non-smoking rooms
Kitchen:
- Electric kettle
Parking:
- Parking garage
- Electric vehicle charging station
- Accessible parking
Bathroom:
- Toilet paper
- Towels
- Private bathroom
- Toilet
- Free toiletries
- Hairdryer
- Shower
Outdoors:
- Outdoor furniture
- Garden
Wellness:
- Fitness
- Spa lounge/relaxation area
- Fitness centre
- Sauna
Activities:
- Bicycle rental
- Cycling
Living Area:
- Desk
Food & Drink:
- Wine/champagne
- Snack bar
- Bar
- Minibar
- Restaurant
- Tea/Coffee maker
Room Amenities:
- Socket near the bed
Languages spoken:
- German
- English
- French
- Italian
Cleaning services:
- Daily housekeeping
- Laundry
Safety & security:
- Fire extinguishers
- CCTV in common areas
- Smoke alarms
- Security alarm
- Key card access
- Safety deposit box
Media & Technology:
- Streaming service (like Netflix)
- iPod dock
- Flat-screen TV
- Satellite channels
- TV
Reception services:
- Invoice provided
- Luggage storage
- Express check-in/check-out
- 24-hour front desk
Business facilities:
- Meeting/banquet facilities
Entertainment and family services:
- Board games/puzzles


Rules
Pets:
- Pets are allowed. Charges may be applicable.
Groups:
- When booking more than 5 rooms, different policies and additional supplements may apply.
Check-in:
- From 15:00
Check-out:
- Until 12:00
Cancellation/prepayment:
- Cancellation and prepayment policies vary according to accommodation type. Please enter the dates of your stay and check the conditions of your required option.
Guest reviews
Staff:
Comfort:
Location:
Free WiFi:
Facilities:
Cleanliness:
Value for money:
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