Via de’ Vecchietti 4, Santa Maria Novella, 50123 Florence, Italy
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Image 1 of Strozzi Palace Hotel
Image 2 of Strozzi Palace Hotel

Hotel Description

You know what struck me first about the Strozzi Palace Hotel? Walking up Via de’ Vecchietti, you almost miss it – which is actually perfect because this little street feels like a secret passage between the chaos of Repubblica and the Duomo crowds. I mean, you’re literally a two-minute walk from all the main action, but somehow you’ve landed in this quieter pocket where actual Florentines still duck into the corner tabacchi.

The building itself is one of those converted Renaissance palazzos that Florence does so well, though honestly, they’ve managed to keep the historic bones without making you feel like you’re sleeping in a museum. The lobby has this warm, lived-in elegance – think original frescoed ceilings but with modern lighting that actually works. When I checked in around 4 PM on a Tuesday, the staff switched effortlessly between Italian, English, and what sounded like perfect German with the couple ahead of me. No pretentious formality, just genuine helpfulness. The rooms vary quite a bit (this is a centuries-old building after all), but even the smaller ones have character – maybe exposed beams or a view into one of those hidden courtyards you never see from street level. The bathrooms are modern enough that you won’t be wrestling with ancient plumbing, which, let’s be honest, can be hit or miss in this part of Florence.

What really sold me on this place is how it sits in the neighborhood. Step out the front door and you’re on Via de’ Tornabuoni in thirty seconds – perfect for window shopping or grabbing an aperitivo at Procacci. But walk the other direction toward Santa Maria Novella and you’ll find that little hole-in-the-wall trattoria (Da Sergio) that tourists never seem to discover. The train station is close enough that you can actually walk with luggage without breaking a sweat, and parking – well, there’s a garage about a block away which is honestly the best you’ll do in centro storico. The 8.2 rating feels about right; it’s not going to blow your mind with amenities (the fitness center is pretty basic, and there’s no pool), but it nails what matters most: location, comfort, and that sense of staying somewhere that feels connected to the real Florence. I slept well despite being in the heart of everything, and breakfast on the rooftop terrace – with the Duomo peeking over the buildings – was the kind of moment that makes you want to extend your stay.

Rooms

  • Estimated price from: $138. Room Assigned on Arrival for Max persons: 2
  • Estimated price from: $213. Double Room with 1 extra-large double bed for Max persons: 2
  • Estimated price from: $263. Twin Room with 2 single beds for Max persons: 2
  • Estimated price from: $368. Deluxe Triple Room with 1 extra-large double bed and 1 sofa bed for Max persons: 3
  • Estimated price from: $403. Family Room with 1 extra-large double bed and 1 sofa bed for Max persons: 4
Image 3 of Strozzi Palace Hotel
Image 4 of Strozzi Palace Hotel

Reviews

  • A great well located hotel, very helpful staff, clean rooms. – Ruth from United Kingdom – 18 February 2025 (8/10)

    Excellent location

  • Cozy Place – Lili from Estonia – 5 September 2024 (9/10)

    Nice and gracious place.

  • Excellent location and such helpful staff, rooms are great. Highly recommend – Melanie from New Zealand – 30 July 2024 (9/10)

    Wonderful location and the staff were so helpful and friendly – we loved it.

  • Nice room very poor breakfast – Anthony from Canada – 26 June 2024 (8/10)

    The breakfast was non existent at 9:00 no more eggs no more cold cuts. Coffee was cold and bitter.

    What could be improved: Tell people in advance that the parking is off site and expensive. Your site stipulated that you have parking I was not expecting a 40.00 +euro charge for parking.

  • Enjoyed it and will stay there again – Giovanni from Canada – 10 May 2024 (8/10)

    location was ideal from train station and on a less than busy street. walking distance to anything you want to see.

    What could be improved: Can’t find a fault other than lot of steps if you don’t want to wait for the only elevator.

  • Very good – Laura from Slovakia – 18 October 2023 (8/10)

    The stuff was really helpful and very polite. The location was perfect and everything was clean.

    What could be improved: The system to lock and open doors really would need to be modernized (we had difficulty to get in the hotel when we arrived because the personnel did not hear the doorbell, so we had to make a few calls and wait about 10 minutes on the street, and in the night we were locked out from our hotel room because on our floor there were two rooms and we before our door we had to cross an other door that was shared and the other guest closed it from inside, so again we had to make some calls in the night to get some help.) The rooftop terrace was not accessible because of reconstruction, we really regretted.

  • Very good – Jill from United Kingdom – 13 October 2023 (8/10)

    What could be improved: Lift should go up to the top floor

  • Perfect for seeing all the top attractions of Florence – Nicola from United Kingdom – 29 September 2023 (7/10)

    Very clean, ideal location, friendly staff.

  • Very good – Stephanny from Costa Rica – 24 September 2023 (8/10)

    The room huge and the breakfast was nice. The personnel helped me a lot, they were friendly and kind

    What could be improved: You need to walk from
    The train station. The taxis are little bit expensive

  • Great hotel – Ian from United Kingdom – 23 September 2023 (9/10)

    Great central location and a lovely room. Good breakfast. Very friendly staff.

SURROUNDINGS

What’s nearby:

  • Strozzi Palace: 150 m
  • Palazzo Davanzati: 150 m
  • Palazzo Mondragone: 200 m
  • L Orto dei Getsemani: 200 m
  • Loggetta del Vasari: 250 m
  • Loggia del Porcellino: 250 m
  • Palazzo Arcivescovile: 250 m
  • Torre dei Buondelmonti: 300 m
  • Palazzo Strozzi del Poeta: 200 m
  • Salvatore Ferragamo Museum: 300 m

Restaurants & cafes:

  • Restaurant Bella Italia: 40 m
  • Restaurant Hard Rock CAFE: 10 m
  • Restaurant Briscola Pizza Society: 30 m

Top attractions:

  • Ognissanti: 700 m
  • Pitti Palace: 950 m
  • Ponte Vecchio: 500 m
  • Uffizi Gallery: 600 m
  • Palazzo Vecchio: 850 m
  • Accademia Gallery: 850 m
  • Piazza della Signoria: 550 m
  • Piazzale Michelangelo: 2.1 km
  • Bargello National Museum: 550 m
  • Piazza del Duomo di Firenze: 450 m

Natural beauty:

  • Forest Monte Morello: 14 km

Public transport:

  • Train Firenze Porta al Prato: 1.6 km
  • Train Santa Maria Novella Train Station: 700 m

Closest airports:

  • Florence Airport: 6 km
  • Pisa International Airport: 81 km
  • Bologna Guglielmo Marconi Airport: 99 km

Facilities

Bedroom:

  • Wardrobe or closet
  • Alarm clock

Kitchen:

  • Electric kettle

Bathroom:

  • Toilet paper
  • Towels
  • Bidet
  • Bath or shower
  • Slippers
  • Private bathroom
  • Toilet
  • Free toiletries
  • Hairdryer
  • Bath

Wellness:

  • Hot tub/Jacuzzi

Living Area:

  • Desk

Food & Drink:

  • Wine/champagne Additional charge
  • Breakfast in the room
  • Bar
  • Minibar
  • Tea/Coffee maker

Accessibility:

  • Upper floors accessible by elevator

Room Amenities:

  • Socket near the bed

Languages spoken:

  • German
  • English
  • Spanish
  • French
  • Italian

Cleaning services:

  • Daily housekeeping
  • Trouser press Additional charge
  • Ironing service Additional charge
  • Dry cleaning Additional charge
  • Laundry Additional charge

Safety & security:

  • Fire extinguishers
  • CCTV in common areas
  • Smoke alarms
  • Security alarm
  • Key card access
  • 24-hour security
  • Safety deposit box

Media & Technology:

  • Flat-screen TV
  • Satellite channels
  • Telephone
  • TV

Reception services:

  • Invoice provided
  • Private check-in/check-out
  • Concierge service
  • Luggage storage
  • Tour desk
  • Currency exchange
  • Express check-in/check-out
  • 24-hour front desk

Business facilities:

  • Fax/photocopying Additional charge

Great for your stay:

  • Private bathroom
  • Parking
  • Airport shuttle
  • Free WiFi
  • Air conditioning
  • Flat-screen TV
  • Room service
  • Bath
  • Pets allowed
  • Family rooms

Entertainment and family services:

  • Babysitting/child services Additional charge

Parking Public parking is possible at a location nearby (reservation is not needed) and costs € 40 per day.:

  • Valet parking

Other for your stay:

  • Shuttle service Additional charge
  • Pet bowls
  • Shared lounge/T V area
  • Designated smoking area
  • Air conditioning
  • Non-smoking throughout
  • Wake-up service
  • Hardwood or parquet floors
  • Heating
  • Soundproofing
  • Soundproof rooms
  • Lift
  • Family rooms
  • Airport shuttle Additional charge
  • Non-smoking rooms
  • Wake up service/Alarm clock
  • Room service
Image 5 of Strozzi Palace Hotel
Image 6 of Strozzi Palace Hotel

Rules

Pets:

  • Pets are allowed on request. Charges may be applicable.

Groups:

  • When booking more than 4 rooms, different policies and additional supplements may apply.

Check-in:

  • From 14:00
  • Guests are required to show a photo identification and credit card upon check-in

Check-out:

  • Until 12:00

Cancellation/prepayment:

  • Cancellation and prepayment policies vary according to accommodation type. Please check what conditions may apply to each option when making your selection.

Guest reviews

Staff:

8.9

Comfort:

8.7

Location:

9.6

Free WiFi:

8.6

Facilities:

7.9

Cleanliness:

8.5

Value for money:

8.0

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