Via Jacopo Da Diacceto, 8, Santa Maria Novella, 50123 Florence, Italy
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Hotel Description

You know what struck me first about Hotel Embassy? It’s tucked away on this quiet side street – Via Jacopo Da Diacceto – that honestly feels like a little secret pocket of Florence. I mean, you’re literally a three-minute walk from the chaos around Santa Maria Novella station, but the moment you turn onto this street, it’s like someone hit the volume button down. The building itself has that classic Florentine elegance without being stuffy about it – you can tell they’ve put real thought into maintaining the original character while actually making it comfortable for modern travelers.

The lobby feels more like stepping into a well-appointed friend’s apartment than a hotel, which I genuinely loved. There’s this warm, lived-in quality that a lot of four-star places try too hard to achieve. The staff actually remembers your name after day one (rare these days), and they seem to know Florence inside and out – not just the tourist spots but the kind of places locals go for aperitivo or where to find the best gelato at 10 PM. My room faced the internal courtyard, so zero street noise, and honestly, that matters more than you’d think when you’re trying to recover from trudging around cobblestones all day. The beds are properly firm – none of that sinking-into-quicksand feeling you get at some European hotels.

What really sets this place apart is the location intelligence, if that makes sense. You’re close enough to walk to the Duomo in about eight minutes, but you’re not dealing with the tourist swarm right outside your door. The Mercato Centrale is practically around the corner, which means you can grab amazing coffee and pastries without the markup you’d pay near the major sights. I found myself using the hotel as a perfect base camp – you can store your bags, recharge (literally and figuratively), and head back out without feeling like you’re fighting the crowds just to get home. The neighborhood has that authentic Florence vibe where you’ll see locals doing their shopping and kids playing in the small piazzas. Sure, it’s not the fanciest place in the city, but there’s something refreshingly honest about it. The 8.5 rating makes total sense – it delivers exactly what it promises without any pretense, and sometimes that’s exactly what you need when you’re trying to actually experience a city instead of just checking boxes.

Rooms

  • Estimated price from: $102. Double Room with 1 extra-large double bed and 2 single beds for Max persons: 2
  • Estimated price from: $122. Superior Room with 1 large double bed for Max persons: 2
  • Estimated price from: $122. Superior Double or Twin Room with 1 large double bed and 2 single beds for Max persons: 2
  • Estimated price from: $198. Deluxe Double or Twin Room with Balcony with 1 extra-large double bed and 2 single beds for Max persons: 2
  • Estimated price from: $155. Superior Triple Room with 1 sofa bed and 1 large double bed for Max persons: 3
  • Estimated price from: $240. Deluxe Triple Room with 1 single bed, 1 extra-large double bed and 3 single beds for Max persons: 3
  • Estimated price from: $188. Family Room with 2 large double beds and 4 single beds for Max persons: 4
  • Estimated price from: $329. Deluxe Family Room with 4 single beds, 2 single beds and 1 extra-large double bed for Max persons: 4
  • Estimated price from: $87. Single Room with 1 single bed for Max persons: 1
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Reviews

  • Perfect stay and outstanding service – Patricia from United Arab Emirates – 1 July 2025 (10/10)

    Sandro from reception was very kind, gave me all information and explained the hotel facilities. I definately recommend the place because of him.

    What could be improved: All was good

  • Superb – Joanne from Singapore – 29 June 2025 (9/10)

    The room is very spacious and hotel feels luxurious. It is a pity that we only stayed for a night.

    Hotel is abt 10-15 min walk from the SM novella train station and 5 min ftom the tram station (connection to the airport).

    What could be improved: Nil

  • Excellent accommodations – Ryan from United States – 25 June 2025 (10/10)

    Excellent value. Clean, comfortable, relaxing.

  • Exceptional – Daniel from United Kingdom – 20 June 2025 (10/10)

    Clean, spacious, air-conditioned room. Very friendly and professional staff.

    What could be improved: Nothing.

  • Hotel staff were very kind when told of mix up – Mary from United Kingdom – 10 June 2025 (9/10)

    On the third day of our stay we were moved to adjacent rooms with a shared balcony and sent a complimentary bottle of Prosecco all in time to celebrate my 60th birthday

    What could be improved: Unfortunately our request at booking was not picked up

  • Very nice hotel and would stay again but not in the room behind the reception area. – Scott from Australia – 10 June 2025 (8/10)

    Location to train station.
    Cleanliness.
    Staff were really helpful.
    Outside sitting area.

    What could be improved: Bathroom was very small.

    Air conditioner is behind a curtain, so it takes a long time to cool the room. Can’t open curtains as it’s a ground floor room and all privacy would be lost. Also the room has a very high ceiling so I expect this is also affecting the cooling.

    The biggest issue was the vicinity of the reception area to our door. It was literally right outside our door and we could hear every conversation.

    The walkway from one area of hotel to the other was also right outside the door, so it was pretty noisy.

  • Definitely will stay again – Yolanda from United States – 8 June 2025 (9/10)

    The entire staff was wonderful. The breakfast was good. They even packed our bkfst to go since we had to leave at 630am. The rooms were clean and nice. Shower pressure was awesome. They have a patio courtyard we enjoyed time there as well. It was nice to have coffee in the room.

    What could be improved: There is only 1 road and there was always traffic. So it was difficult for a taxi or Uber to stop and pick us up.

  • This was a culturally wonderful stay with lots of little streets to explore. Would highly recommend – Jennifer from United Kingdom – 10 May 2025 (9/10)

    Very comfortable room and bed. Great choice of breakfast. The staff were al very friendly and spoke very good English. The standard of the hotel is what we are used to here in the UK. It was a 5 minute walk to train station and 10 -15 minutes to the centre but we managed ok. Lots of good restaurants and plenty of museums and places of interest. Would like to spend more time there.

    What could be improved: Beware of the mosquitos. Advise a good repellent to avoid being eaten alive!!

  • Great hotel in perfect location – Hazel from United Kingdom – 9 May 2025 (9/10)

    This hotel was a very short walk from the train station and from the centre of the city, it was clean and comfortable, the staff were friendly, welcoming and helpful. I would definitely stay here again amazing value

    What could be improved: The breakfast could have been slightly better, some more choice and the hot food was cold

  • Comfortable room, great breakfast, and a perfect location. – Aster from United States – 21 April 2025 (9/10)

    The room was very comfortable, and the breakfast offered a variety of choices and was delicious.

    What could be improved: None

SURROUNDINGS

What’s nearby:

  • Ognissanti: 850 m
  • Palazzo Vecchio: 750 m
  • Cappella Rucellai: 650 m
  • American Church St. James: 450 m
  • Cappellone degli Spagnoli: 650 m
  • Chiesa di San Jacopo di Ripoli: 400 m
  • Chiesa Dell’Adorazione Perpetua: 500 m
  • Arciconfraternita di S. Francesco: 700 m
  • Conv. S. Maria e Giuseppe sul Prato: 600 m
  • Chiesa della Beata Elisabetta Vendramini: 250 m

Restaurants & cafes:

  • Restaurant Il Portale: 200 m
  • Restaurant I Quattro Amici: 200 m
  • Restaurant I 4 Amici di Firenze: 200 m

Top attractions:

  • Pitti Palace: 1.8 km
  • Ponte Vecchio: 1.5 km
  • Strozzi Palace: 1 km
  • Uffizi Gallery: 1.7 km
  • Accademia Gallery: 1.5 km
  • Parco delle Cascine: 1.1 km
  • Piazza della Signoria: 1.6 km
  • Piazzale Michelangelo: 3 km
  • Piazza del Duomo di Firenze: 1.2 km

Natural beauty:

  • Forest Monte Morello: 13 km

Public transport:

  • Train Firenze Porta al Prato: 700 m
  • Train Santa Maria Novella Train Station: 400 m

Closest airports:

  • Florence Airport: 5 km
  • Pisa International Airport: 80 km
  • Bologna Guglielmo Marconi Airport: 99 km

Facilities

Bedroom:

  • Linen
  • Wardrobe or closet

Kitchen:

  • Electric kettle

Bathroom:

  • Toilet paper
  • Towels
  • Bidet
  • Bath or shower
  • Slippers
  • Private bathroom
  • Toilet
  • Free toiletries
  • Hairdryer
  • Shower

Outdoors:

  • Outdoor furniture

Activities:

  • Bicycle rental Additional charge

Food & Drink:

  • Coffee house on site
  • Fruits Additional charge
  • Wine/champagne Additional charge
  • Kid-friendly buffet
  • Special diet menus (on request)
  • Bar

Languages spoken:

  • German
  • English
  • Spanish
  • French
  • Italian

Cleaning services:

  • Daily housekeeping
  • Ironing service Additional charge
  • Dry cleaning Additional charge
  • Laundry Additional charge

Safety & security:

  • Fire extinguishers
  • CCTV outside property
  • CCTV in common areas
  • Smoke alarms
  • Security alarm
  • Key card access
  • Key access
  • 24-hour security
  • Safety deposit box

Media & Technology:

  • Flat-screen TV
  • Telephone
  • TV

Reception services:

  • Invoice provided
  • Private check-in/check-out
  • Concierge service
  • Luggage storage
  • Tour desk
  • Express check-in/check-out
  • 24-hour front desk

Business facilities:

  • Fax/photocopying Additional charge

Great for your stay:

  • Private bathroom
  • Parking
  • Free WiFi
  • Air conditioning
  • Flat-screen TV
  • Family rooms
  • Non-smoking rooms
  • Tour desk
  • Shower
  • Private parking

Other for your stay:

  • Shared lounge/T V area
  • Designated smoking area
  • Air conditioning
  • Non-smoking throughout
  • Allergy-free room
  • Wake-up service
  • Hardwood or parquet floors
  • Heating
  • Soundproof rooms
  • Lift
  • Family rooms
  • Non-smoking rooms
  • Wake up service/Alarm clock
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Rules

Pets:

  • Pets are not allowed.

Groups:

  • When booking more than 4 rooms, different policies and additional supplements may apply.

Check-in:

  • From 14:30
  • Guests are required to show a photo identification and credit card upon check-in

Check-out:

  • Until 10:30

Age restriction:

  • The minimum age for check-in is 18

Cancellation/prepayment:

  • Cancellation and prepayment policies vary according to accommodation type. Please check what conditions may apply to each option when making your selection.

Guest reviews

Staff:

9.0

Comfort:

8.8

Location:

8.8

Free WiFi:

8.9

Facilities:

8.4

Cleanliness:

8.8

Value for money:

8.3

Send Us a Message

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