1 Via del Parione, Santa Maria Novella, 50123 Florence, Italy
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Borgia di Firenze Overview

First Impressions

Walking up to Borgia di Firenze on Via del Parione, you immediately get that “I’m in the real Florence” feeling. This four-star boutique hotel sits right in the Santa Maria Novella district, and honestly, the location couldn’t be better — couples especially seem to get this, rating it 9.8 for romantic getaways. The building itself has that understated Florentine elegance you hope for, without being too flashy or touristy.

The Heart of Renaissance Florence

You know what’s great about this spot? You’re literally steps from everything that matters. The Duomo is a pleasant five-minute stroll, and you can actually walk to the Uffizi without breaking a sweat. But here’s the thing locals know — Via del Parione is one of those authentic Florentine streets where you’ll find real artisan workshops mixed in with the tourist spots. I mean, you’re close enough to all the major sights but tucked away from the worst of the crowds that pile up around the main squares.

The Room Experience

The rooms here strike that perfect balance between historic charm and modern comfort. Each room feels thoughtfully designed rather than cookie-cutter corporate, with touches that nod to Florence’s artistic heritage without going overboard on the Renaissance theme. The beds are genuinely comfortable (not always a given in historic Italian hotels), and the bathrooms are well-appointed. What I really appreciated was the attention to soundproofing — even though you’re in the city center, you can actually get a good night’s sleep.

Dining and Daily Rhythms

While the hotel doesn’t have a full restaurant, they’ve got breakfast sorted, and it’s the kind of spread that actually fuels you for a day of sightseeing rather than just looking pretty. The staff seems to genuinely care about pointing you toward great local spots for dinner — and trust me, in this neighborhood, you’ve got options ranging from hole-in-the-wall trattorias to more upscale places. The concierge service feels personal rather than scripted, which makes a real difference when you’re trying to navigate Florence like a local.

Why Guests Love It

That 9.2 rating isn’t just about the prime location, though that’s certainly part of it. It’s the way this place manages to feel both intimate and professional — you’re not lost in a massive hotel complex, but you’re not roughing it either. The staff knows the neighborhood inside and out, and they’re happy to share insights that go beyond the typical tourist recommendations. For couples especially, there’s something romantic about being able to wander Florence’s cobblestone streets and then retreat to a comfortable, well-located base. It’s the kind of place that makes you feel like you’re experiencing the real Florence, not just checking famous landmarks off a list.

Borgia di Firenze Accommodations

AccommodationDetails
Deluxe Double Room1 large double bed for 2 adults
Double or Twin Room1 large double bed and 2 single beds for 2 adults
Double Room1 large double bed for 2 adults
Family Suite2 single beds and 1 large double bed for 4 adults
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Reviews of Borgia di Firenze

  • Niket from India (10/10)

    super awesome facility and location

  • Susan from United States (10/10)

    The location was convenient to many of the sites and yet not crowded

  • Noelle from Netherlands (8/10)

    The style and location

  • Toni from United States (10/10)

    Right in the heart of Opera out the window. Clean beautiful and amazing location. Older furniture. Strong shower and great water temperature. Working bidet a plus. In very nice area near high end stores. Borgia Family History. Gorgeous Frescos on the walls. Comfortable bed and pillows.

  • Starke from United States (10/10)

    excellent location, unique decoration for the time period, it's a gem for sure

    it gives you the feel of real Florence style

  • Mercedes from United States (10/10)

    Location was great. Amenities were great. The room was clean and well- appointed. There was a refrigerator so it was easy for me to keep my cream for the coffee provided.

  • Greenpetticoat from United Kingdom (8/10)

    Location and cleanliness, easy access, nice lounge.

  • Gurpreet from India (9/10)

  • Bryan from Canada (10/10)

    The location and staff were amazing.
    The room was clean and tidy and had everything one could need!
    The friendly front stuff made you feel welcomed and could answer all your questions. There was a water tank for free water and coffee and snacks that really was nice after a long day!

    We loved the included soaps and the towels were so soft!
    The bed was very comfy and we would stay here again!

  • Edward from United States (9/10)

    Outstanding place to stay, clean and spacious room and excellent support from the staff. Within walking distance of everything you need to see. Would highly recommend it!

Facilities

View:

  • City view
  • Landmark view
  • View

Bedroom:

  • Linen
  • Wardrobe or closet

General:

  • Hypoallergenic
  • Air conditioning
  • Non-smoking throughout
  • Allergy-free room
  • Tile/marble floor
  • Heating
  • Soundproofing
  • Soundproof rooms
  • Lift
  • Family rooms
  • Ironing facilities
  • Non-smoking rooms
  • Iron

Kitchen:

  • Coffee machine
  • Electric kettle
  • Refrigerator

Parking:

  • Parking garage
  • Accessible parking

Bathroom:

  • Toilet paper
  • Towels
  • Bidet
  • Towels/sheets (extra fee)
  • Bath or shower
  • Private bathroom
  • Toilet
  • Free toiletries
  • Hairdryer
  • Shower

Services:

  • Daily housekeeping
  • Shared lounge/T V area
  • Private check-in/check-out
  • Luggage storage
  • Express check-in/check-out
  • Room service

Activities:

  • Live music/performance
  • Temporary art galleries

Living Area:

  • Seating Area
  • Desk

Food & Drink:

  • Minibar
  • Tea/Coffee maker

Accessibility:

  • Upper floors accessible by elevator

Room Amenities:

  • Socket near the bed
  • Clothes rack

Languages spoken:

  • English
  • Spanish
  • Italian

Safety & security:

  • Key access
  • Safety deposit box

Media & Technology:

  • Flat-screen TV
  • Satellite channels
  • TV

Reception services:

  • Invoice provided

Great for your stay:

  • Parking
  • Private bathroom
  • Air conditioning
  • Free WiFi
  • View
  • Family rooms
  • Flat-screen TV
  • Room service
  • Non-smoking rooms
  • Shower

Entertainment and family services:

  • Board games/puzzles
  • Board games/puzzles
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House Rules at Borgia di Firenze

Pets:

  • Pets are not allowed.

Groups:

  • When booking more than 5 rooms, different policies and additional supplements may apply.

Parties:

  • Parties/events are not allowed

Smoking:

  • Smoking is not allowed.

Check-in:

  • From 15:00 to 19:00
  • You’ll need to let the property know in advance what time you’ll arrive.

Check-out:

  • From 00:00 to 10:00

Cancellation/prepayment:

  • Cancellation and prepayment policies vary according to accommodation type. Please enter the dates of your stay and check the conditions of your required option.

Guest reviews

Staff:

9.4

Comfort:

9.6

Location:

9.9

Free WiFi:

8.3

Facilities:

9.2

Cleanliness:

9.5

Value for money:

9.1